The press is one of the means of communication between the masses, as it is the mirror of peoples, helping individuals to form public opinion on various matters and issues that arise in local and global society, whether politically or in other fields; by providing them with news, ideas, and developing public opinion among society members.
The term "public opinion issue" carries weight in the world of journalism. Whenever an issue or phenomenon of this magnitude appears, everyone rushes to follow its details, both the public and the media alike, and it continues for a while until its events end in any way. It doesn't matter if the matter of interest is worth it or not, what matters is that it has become the talk of the street.
Opinion journalism is the journalism that does not claim objectivity; despite its distinction from adversarial journalism in many ways, both forms are characterized by a subjective point of view, usually with some social or political purposes.
Unlike defensive journalism, opinion journalism focuses less on detailed facts or research, and its point of view is often more diverse and personal.
Its production may be just one element of a generally objective news agency, rather than the predominant feature of an entire newspaper or broadcast network.
Despite the existential threat to the position of newspapers in the modern media system, their overall impact on public consciousness and public opinion regarding major issues remains deeper and more credible.
Historically, newspapers played a radical role in dealing with social and political issues, some of which contributed to changing public opinion's direction, regarding issues such as women's suffrage, equal rights, support for national liberation movements, and addressing racial discrimination issues.
Recently, other vital issues have emerged, such as preserving the environment, fighting corruption, and improving healthcare. Newspapers have had a powerful influence on defining and raising awareness of these issues.
One of the factors that make newspapers more credible in addressing these issues is their commitment to professional rules and the presence of professional journalists working in various specialties.
They have opinion pages, which are factors that some other media sources, such as internet publications, lack.
Newspapers continue to influence vital issues, perhaps more than one British newspaper contributing to campaigns to combat racism in sports.
Historically, the issue of racial discrimination was one of the most critical issues facing America and the world in the early twentieth century. Newspapers at the time addressed this issue from multiple angles, some advocating equality and others clinging to the status quo or even encouraging white supremacist groups.
The story of journalist William Monroe Trotter and the "Boston Guardian" newspaper, which he founded in 1901, serves as an example of what newspapers can achieve in raising public awareness.
Trotter grew up in an era of widespread racism in America against blacks, even after the emancipation of slaves, where they were treated as second-class citizens suffering from persecution and attacks from racist groups such as the Ku Klux Klan.
Trotter founded his newspaper to be a "mirror of society, reflecting the ugly face of racism." Trotter advocated equality and democracy for blacks and encouraged revolution against discrimination in all fields.
At the same time, the most famous "Guardian" newspaper was published in Manchester, promoting British liberalism and advocating gradual reform of the racial discrimination issue in America.
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