Bab Al Qasr Hotel has announced the appointment of Tamer Refaat as the luxury hotel’s new Director of Sales and Marketing. Refaat brings a comprehensive sales and marketing experience to Abu Dhabi’s latest hotel address with an extensive background of over 15 years in the hotel industry,

Based in the UAE, Refaat’s career flourished with roles including Assistant Director of Sales at Raffles Dubai, Director of Sales at Shangri-La Qaryat Al Beri Complex and eventually joined the Park Rotana Complex as the Director of Business Development in 2015.

In his new role, Refaat will be responsible for overseeing the development and implementation of the hotel’s sales and marketing strategies. He will also develop comprehensive business plans in order to drive growth, increase sales and exceed profit goals.

Murshed Al Shamsi, Bab Al Qasr Hotel’s Director of Protocol said, “We are delighted to welcome Tamer Refaat as the news Director of Sales and Marketing of Bab Al Qasr Hotel. Tamer exemplifies outstanding leadership skills and strong capabilities which we believe will allow the sales and marketing team to bring forth innovative and distinct strategies for the UAE and GCC market.”