Digital Dubai and e& UAE, the telecommunication arm of e&, today announced a strategic partnership at Dubai Government pavilion during GITEX Global 2024 to become an official partner for the pavilion at GITEX for 2024, 2025 and 2026.

The agreement aligns with Digital Dubai's efforts to accelerate digital transformation and advance Dubai's digital landscape, in line with the Dubai Government's vision for a smart and sustainable future.

The agreement supports Digital Dubai's efforts to leverage its presence at GITEX to showcase the latest achievements in technology, as the enabler of digital transformation in the emirate.

The partnership will also address the evolving needs of Dubai's citizens and businesses by developing cutting-edge digital solutions and services, from IoT to advanced AI and cloud computing, enhancing Dubai's smart city capabilities and significantly improving the quality of life for residents and visitors.

Hamad Obaid Al Mansoori, Director-General of Digital Dubai, said, "This cooperation marks a significant milestone in our efforts to connect industry leaders and innovators. We are thrilled to collaborate with e& UAE and look forward to showcasing their contributions to the digital community at GITEX Global.

This collaboration embodies the unity of goals and visions towards the future of the digital city in light of the exceptional importance of the telecommunications sector in preparing the digital infrastructure and supporting all sectors towards digital maturity."

Masood M Sharif Mahmood, CEO of e& UAE, said, "By combining our expertise and resources, we are poised to create innovative solutions that will benefit our citizens and create a more connected and digitally advanced Dubai."

This collaboration will also focus on developing programmes and initiatives that develop next-generation talent, support growth, and enhance digital experiences in Dubai, reinforcing its position as a leading digital city and paving the way for a digital future.