TRA signs MoU with ‘Creative 971’ to support e-Commerce in the UAE

The Telecommunications Regulatory Authority, TRA, today signed a Memorandum of Understanding, MoU, with ‘Creative 971’ to support e-Commerce with a focus on small and medium businesses wishing to operate in the country.

According to the agreement, ‘Creative 971’ will enhance and develop the e-Commerce Sector in the UAE through awareness programmes for start-ups, small and medium businesses. Additionally, it aims to raise awareness of the great opportunities provided by e-Commerce, and support businesses to continue their activity by providing a comprehensive range of advisory services and advanced electronic payment solutions.

Hamad Obaid Al Mansoori, TRA Director-General, said, "This agreement is a step towards adopting non-traditional forms of incorporating businesses, by providing advanced solutions for business processes management and payment mechanisms. e-Payment is an important approach to enhancing market vitality and opening new avenues for commercial exchanges."

Al Mansoori added, "The UAE is distinguished by having a highly developed infrastructure in the banking sector, in addition to the availability of several electronic and smart services as well as the wide-spread use of mobile phones and smart devices. These factors as a whole attract leading international companies to operate and manage operations from within the UAE."

Julia Jackle, the CEO of Creative971, said, "This new established strategic collaboration with the TRA is a milestone that we are proud of. We are encouraging entrepreneurs, established SME's as well as enterprises to utilise the benefit of this strategic collaboration, which marks the forefront of the e-Commerce education and ecosystem enabling within the UAE."