In line with the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, to create the world’s best public beaches in the emirate, H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, approved the Master Plan for the Jebel Ali Beach Development Project.

Extending 6.6 kilometres, the beach is poised to become a distinctive recreational destination that places a high priority on environmental preservation and the protection of local ecosystems and wildlife.

Sheikh Hamdan also approved the architectural designs for the project’s buildings and facilities, which feature a unique blend of aesthetics and functionality tailored for various beach activities.

The project features exceptional services, facilities, and public amenities. Offering a new eco-tourism experience, visitors to the beach can enjoy watching turtles in their natural habitat. Various measures and regulations will be put in place to protect turtles and provide them a safe nesting environment. These efforts align with the efforts of relevant bodies in the UAE to rescue, rehabilitate, and return turtles to their natural habitat and preserve the UAE’s rich marine environment.